Crack d'CODE

We help Brands in
Decoding the COnsumer Decision Making & Experiences
Why The Name?
We believe that every problem is an opportunity waiting to be unlocked, every question is a code waiting to be cracked. With the same thought, we help to d’CODE consumer decision making and experiences to deliver market intelligence and actionable insights to our esteemed clients. We help uncovering the critical piece of insights that help brands grow exponentially.
Who We Are?
We’re specialized team of international market researchers with deep experience in difficult to research markets. We have d’CODEd insights in 55+ markets in last 20 years of our international research experience. We have expertise in bringing fresh insights from local markets with our deep understanding of social and cultural nuances.
What’s Our Vision?
Our vision is to d’CODE the changes, infuse a breath of fresh ideas and foster innovation, by utilizing our international research experience. Our Journey started with a vision to provide excellent support and quality services to our international clients. A reliable insights partner who always try to deliver beyond client expectations.
We provide excellent support and high quality insights
We have experience in classical and new age methods to decode the Consumer Decision Making and Experiences
Qualitative
We help map decision-making & behavior by delving into systems by thinking – fast and intuitive, versus slow and analytical. We turn consumer feedback & opinion into actionable insights
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Quantitative
Step into the realm of precision and statistical rigor with our Quantitative Research Services. At the intersection of data and insight, we bring you a suite of tools and methodologies designed
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UX Research
We integrate expertise in behavioral science and design principles in our UX Research approach. Our goal is to translate your customers insights into compelling
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Digital Communities
We are digital first organization, our Digital Community Services are designed to revolutionize your approach to understanding consumer behaviours and preferences.
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Sectors we cater to

Automotive

Automotive

Healthcare

Healthcare

Sensory

Sensory

FMCG

FMCG

BFSI

BFSI

B2B

B2B

Consumer Durables

Consumer Durables

Telecom

Telecom

IT/ITEs

IT/ITEs

App Base Technology

App Base Technology

Travel & Tourism

Travel & Tourism

Media & Entertainment

Media & Entertainment

Our experience in International Market Research
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Years of experience
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Markets covered in research
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Projects in international markets
Our Core Team

Pooja Agroyee

Co-Founder & Chief Executive Officer

Pooja is a seasoned market research practitioner, with 20 years of experience in international market research. She has designed and managed more than 1000+ successful research projects in APAC, MENA, Europe and Americas. She is an active member of ESOMAR (The global association for market research and insights).

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Rishi Chouhan

Co-Founder & Chief Client Officer

With over 18 years of rich experience, Rishi stands as a distinguished international market research practitioner, recognized for his unparalleled expertise in client servicing and managing complex research projects across diverse global markets.

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Join Our Journey
We invite you to embark on a journey of discovery and growth. At Crack d’CODE, we’re not just in the business of research; we’re in the business of understanding human, uncovering hidden opportunities, and let us guide you toward a future where research is not just a service but a strategic advantage.
Discover the difference with Crack d’CODE at the helm, where every insight is a step forward in unlocking the true potential of your business.